JPI Hospitality acquires Hotel Rotterdam City
April 1, 2022 – The JPI Hospitality Investors Club has acquired the Hotel Rotterdam City. The PKF hospitality group provided advice on the transaction.
The hotel is located in Rotterdam at Schiekade 658 in the up-and-coming Oude Noorden district in the middle of the two canals Spoorsingel and Provenierssingel and around 800 meters from the main train station. Oude Noorden is characterized by attractive and trendy shopping and dining options.
Daniel Jelitzka, founder of the JP Immobilien Group and Chairman of the Advisory Board of JPI Hospitality: “We are committed to high-quality, functional hotels with development potential in attractive locations, which we are transforming into top destinations with a clear idea and contemporary branding. Rotterdam offers the best chances here. The city is considered an up-and-coming market and is already seen as the ‘coming Amsterdam’. However, there is still a need to catch up in the hospitality sector. With our hip hotel, we will fill exactly this gap.”
The building was built in 1940 and renovated in 2008 and currently has 115 rooms, a brasserie, a lobby lounge and a breakfast area on a gross floor area of around 5,600 square meters. The hotel has considerable potential for upgrading, such as an increase in height of up to 70 meters and thus an increase in room capacity.
Christian Walter, Global CEO of the PKF hospitality group: “We see great potential in the hospitality industry in Rotterdam – especially in the lifestyle and serviced living segment. The city stood in the shadow of Amsterdam for a long time. But a healthy emancipation has been observed for years, accelerated by the hotel development moratorium in the Dutch capital. Many developers, operators and investors are now looking for alternatives – and are finding them. We see a promising development area in the Oude Noorden district in particular. There is still plenty of room for an exciting, hip lifestyle hotel concept in the up-and-coming quarter.”
As a city lifestyle hotel with a high proportion of leisure activities, the Hotel Rotterdam perfectly fulfills the conditions desired by the JPI Hospitality Investors Club and fits in well with the range of recently acquired hotels: “We will be here, as in other locations before redesign an existing structure with a clear concept and develop it into a hip lifestyle hotel,” says Lukas Euler-Rolle, Managing Partner and CEO of JPI Hospitality.
Gebhard Schachermayer, CAM and hotel expert at JPI Hospitality emphasizes that “thanks to its ideal location, the hotel will attract not only guests from all over the world but also the local population and will therefore become a lively meeting place”.
Rotterdam, the city on the Rhine-Maas Delta, is home to the largest deep-water port in Europe, is just over 20 minutes by train from the Schiphol hub and is home to global players such as Unilever. “Certainly less touristy than Amsterdam, the city is no less interesting and can be described as ‘quirky’, creative and free-spirited. In the Benelux region, comparisons with Antwerp can certainly be drawn. The city offers a good club scene and a variety of exciting gastronomic concepts and shopping opportunities – with the rougher charm of a cosmopolitan port metropolis,” concludes Walter.