Property market remains attractive

Zürich , January 2025

The Swiss property market remains attractive for investors this year. This is the finding of a corresponding survey by EY. Six out of ten respondents expect growth in investment volume.

The Swiss property market remains attractive for 93 per cent of property investors, EY Switzerland reports in a press release. The auditing and consulting firm based its findings on the latest edition of its annual “Real Estate Investment Market Trend Barometer”. EY Switzerland surveyed a representative cross-section of 106 property market players.

Six out of ten respondents anticipate growth in investment volumes this year. 85 per cent expect property to become more attractive than alternative investment opportunities. “This result demonstrates a remarkable consensus regarding the assessment of future developments on the property investment market and reveals the collective confidence that investors have in the real estate asset class,” Daniel Zaugg, Sector Leader Real Estate, Construction & Building Material at EY in Switzerland, is quoted as saying in the press release.

Within the property market, residential property continued to gain in attractiveness. A total of 74 per cent of respondents now want to focus more on residential property, compared to 67 per cent in the previous year. Investments in apartment buildings are seen as a safe investment strategy by 96 per cent. The willingness to invest in logistics and office properties increased by 9 to 10 percentage points year-on-year to 52 and 48 per cent respectively. The overwhelming view is that demographic change and interest rate trends will have the greatest impact on the property market in the coming years.

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