IKEA Switzerland offers 3D room planner for your own home
IKEA Switzerland presents a new service with IKEA Kreativ. The 3D room planner uses artificial intelligence to capture your own living space. These can then be customised with IKEA products. The function is available in the IKEA app and on IKEA.ch.
The furniture store IKEA Switzerland presents a new 3D room planner. According to a press release, IKEA Kreativ allows you to design your own home virtually. The new free function is now available in the IKEA app and online. IKEA Kreativ utilises the latest 3D technology and artificial intelligence, the press release continues.
Users can choose between two options. Option 1 allows you to scan and design your own living space. Option 2 allows you to set up interactive 3D showrooms.
With the first option, a wide-angle image of a room is taken with the smartphone and saved in the user’s IKEA profile. There is no need to tidy up, as the furniture eraser function can be used to empty the entire room or digitally remove individual items, such as an old couch or clutter, according to the press release. You can then browse through the IKEA range and place your favourite products in the virtual living room. With option 2, it is not your own room that is set up, but an interactive 3D showroom provided by IKEA.
If you want to put the room design into practice, you can add individual products or the entire room furnishings to your shopping basket and order them online. Alternatively, the products can also be added to the shopping list in the app for the next visit to the IKEA store.
“We see great potential in using innovative technologies to improve the shopping experience and make the transition between our online offering and a visit to the store seamless,” says Ann Ström, Country Digital Manager at IKEA Switzerland.