Knowledge of artificial intelligence and cyber-risks

July 2024

The State of Geneva is launching two new training courses designed to help businesses better understand, identify and assess the opportunities offered by artificial intelligence and cyber-risks. These online courses are available free of charge.

In a rapidly changing digital world, it is essential for managers to continually expand their knowledge to meet the demands of the modern business world. This is exactly what the new online training courses offered by the Geneva Cantonal Office for the Economy and Innovation offer.

These online courses, also known as MOOCs (Massive Open Online Courses), enable managers to learn more about the potential, applications and limits of artificial intelligence in business. Topics such as data analysis, targeted advertising and copywriting are covered in three learning modules to give participants a comprehensive overview of the possibilities offered by AI.

Another course deals with the impact of cyber risks on businesses. Participants learn the basics of an effective security risk management strategy so that they can take preventive measures to counter potential attacks. The course highlights the definitions of cyber risks and explains how they can impact on a company’s activities.

These new courses will enable them to broaden their skills, strengthen their teams and protect their company in the best possible way. Investing in lifelong learning and addressing the opportunities offered by AI and the challenges posed by cyber risks are key success factors for innovative and competitive business management.

In addition, digital training can help them develop innovative solutions and future-proof their business. By continually updating their knowledge and acquiring new skills, managers are better equipped to react to changes in the sector and to position their company successfully.

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